{"title":"Discover our products","description":"","products":[{"product_id":"ew-tw75-dual-white-anti-plaque-whitenning-75ml","title":"EW-TW75 Dual White, Anti-Plaque Whitenning, 75ml","description":"\u003cp\u003e\u003cstrong\u003eThe Science of Gentle Brilliance:\u003c\/strong\u003e \u003cbr\u003eFrom the perspective of our research scientists, this toothpaste achieves the \"holy grail\" of whitening: effectiveness without destruction. Standard whitening pastes often rely on coarse abrasives (high RDA) to scrape off stains, which can thin the enamel over time.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eThe Edelwhite Solution: \u003c\/strong\u003eWe utilize a sophisticated blend of Hydrated Silica for mechanical stain removal and Trisodium Phosphate (TSP) for chemical stain dissolution. \u003cbr\u003e\u003cbr\u003e\u003cstrong\u003eDual-Action Power: \u003c\/strong\u003eWhile it whitens, it actively fights the root cause of dullness: plaque. Ingredients like Tetrapotassium Pyrophosphate (TKPP) bind to calcium in saliva, preventing plaque from calcifying into tartar. This keeps the tooth surface smooth and glassy, making it harder for new stains to attach. \u003cbr\u003e\u003cbr\u003e\u003cstrong\u003eWho is this for?\u003c\/strong\u003e It is the perfect daily toothpaste for anyone seeking a whiter smile without sensitivity, patients with a tendency for calculus (tartar) buildup, and those looking to maintain the results of professional bleaching treatments safely.\u003cbr\u003eHere is exactly what is inside and why it benefits your functional health:\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eHydrated Silica: \u003c\/strong\u003eA gentle abrasive that effectively removes surface stains to reveal a whiter smile without scratching or damaging the enamel.\u003cbr\u003e\u003cbr\u003e\u003cstrong\u003eTrisodium Phosphate (TSP):\u003c\/strong\u003e An active stain-dissolving agent that helps break down existing discoloration and prevents new stains from adhering to the tooth surface. It also provides an antibacterial effect.\u003cbr\u003e\u003cbr\u003e\u003cstrong\u003eTetrapotassium Pyrophosphate (TKPP): \u003c\/strong\u003eA powerful anti-tartar agent that binds to calcium in saliva, preventing plaque from calcifying into hard calculus.\u003cbr\u003e\u003cbr\u003e\u003cstrong\u003eSodium Fluoride (1450 ppm):\u003c\/strong\u003e Provides bio-available fluoride to fortify tooth enamel, making it more resistant to acid attacks and preventing tooth decay while you whiten.\u003cbr\u003e\u003cbr\u003e\u003cstrong\u003eGlycerin \u0026amp; Sorbitol:\u003c\/strong\u003e Humectants that maintain moisture and provide a pleasant texture, preventing the paste from drying out.\u003cbr\u003e\u003cbr\u003e\u003cstrong\u003eCocamidopropyl Betaine \u0026amp; Sodium Lauroyl Sarcosinate: \u003c\/strong\u003eMild surfactants (foaming agents) that help disperse ingredients and clean the mouth without the irritation associated with harsher chemicals.\u003cbr\u003e\u003cbr\u003e\u003cstrong\u003eHow We Differ from the \"Industry Standard\": \u003c\/strong\u003eMany commercial whitening toothpastes rely on harsh abrasives and aggressive chemicals that can damage your oral ecosystem. Anti-Plaque + Whitening is different.\u003cbr\u003e\u003cbr\u003e\u003cstrong\u003eLow RDA (80): \u003c\/strong\u003eUnlike competitors with high abrasion levels (RDA 100+), our formula is scientifically balanced (RDA 80) to clean and polish safely every single day.\u003cbr\u003e\u003cbr\u003e\u003cstrong\u003eNo Sodium Lauryl Sulphate (SLS): \u003c\/strong\u003eWe avoid this aggressive foaming agent that can strip the protective mucosal lining and cause irritation or ulcers.\u003cbr\u003e\u003cstrong\u003eNo Titanium Dioxide:\u003c\/strong\u003e We do not use this whitening pigment, avoiding unnecessary nanoparticles that raise health concerns.\u003cbr\u003e\u003cstrong\u003eNo Parabens:\u003c\/strong\u003e We are free from these synthetic preservatives, which are linked to potential hormone disruption.\u003cbr\u003e\u003c\/p\u003e","brand":"Edel+White","offers":[{"title":"Default Title","offer_id":55038985896321,"sku":"500511","price":5.9,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0923\/3190\/1313\/files\/500-511packagingfront-2.jpg?v=1768829338"},{"product_id":"ew-sg8-sonic-generation-health-suite","title":"EW-SG8+ Sonic Generation Health Suite","description":"\u003cp\u003e\u003cstrong\u003eMastering the Microbiome: \u003c\/strong\u003e\u003cbr\u003eFrom the perspective of our research scientists, the SG8+ Health Suite is designed for Total Biofilm Management. It goes beyond scrubbing; it changes the environment of your mouth.\u003cbr\u003e\u003cbr\u003e\u003cstrong\u003eHydrodynamic Power: \u003c\/strong\u003eThe high-frequency vibration (up to 42,000 movements\/minute) generates a fluid dynamic that penetrates up to 4mm beyond the bristle tips. This flushes out stagnant bacteria from interdental spaces and periodontal pockets, shifting the oral microbiome from inflammatory to healthy. \u003cbr\u003e\u003cbr\u003e\u003cstrong\u003eThe Toolkit Approach: \u003c\/strong\u003eWe include three distinct brush heads because no single shape can clean everything.\u003cbr\u003e\u003cbr\u003e\u003cstrong\u003eDual Clean: \u003c\/strong\u003eFor efficient, broad-surface cleaning.\u003cbr\u003e\u003cbr\u003e\u003cstrong\u003eFocus (Round):\u003c\/strong\u003e For targeted cleaning of individual teeth and molars.\u003cbr\u003e\u003cbr\u003e\u003cstrong\u003eTarget (Single Tuft):\u003c\/strong\u003e For precision disruption of biofilm in niches and gumlines. \u003cbr\u003e\u003cbr\u003e\u003cstrong\u003eWho is this for?\u003c\/strong\u003e This suite is the ultimate choice for anyone serious about preventative health, patients with periodontal concerns, and those with complex dental work (implants, bridges) who require professional-grade maintenance at home.\u003c\/p\u003e","brand":"Edel+White","offers":[{"title":"Default Title","offer_id":55038986256769,"sku":"100199","price":149.0,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0923\/3190\/1313\/files\/healtshuitemood.jpg?v=1769517826"},{"product_id":"ew-ot75-osmotonic-75ml","title":"EW-OT75 Osmotonic, 75ml","description":"\u003cp\u003e\u003cstrong\u003eThe Ingredients of Balance:\u003c\/strong\u003e\u003cbr\u003eFrom the perspective of our research scientists, Osmotonic relies on biological principles rather than chemical warfare. Here is exactly what is inside and why it benefits your functional health:\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eSwiss Alpine Salt (Sodium Chloride): \u003c\/strong\u003eThis is the engine of the formula. It creates a hypertonic environment that draws excess fluid and toxins out of swollen gum tissues through osmosis. It also acts as a gentle abrasive and stimulates the flow of saliva, your body's natural remineralization fluid.\u003cbr\u003e\u003cbr\u003e\u003cstrong\u003eEchinacea Purpurea Extract: \u003c\/strong\u003eKnown for its ability to stimulate the oral immune system, it acts as a natural anti-inflammatory and antiseptic agent to support gum health.\u003cbr\u003e\u003cbr\u003e\u003cstrong\u003eSage Extract (Salvia Officinalis): \u003c\/strong\u003eA powerful antioxidant that provides antimicrobial and antiseptic properties, helping to control the bacteria that cause inflammation.\u003cbr\u003e\u003cbr\u003e\u003cstrong\u003eSodium Bicarbonate:\u003c\/strong\u003e A multitasker that neutralizes dangerous acids (pH balance), fights bacteria, and gently polishes the enamel to remove surface stains for natural whitening.\u003cbr\u003e\u003cbr\u003e\u003cstrong\u003eXylitol:\u003c\/strong\u003e A natural sweetener that does more than taste good; it prevents tooth decay, inhibits bacterial growth, and helps neutralize the pH in the mouth.\u003cbr\u003e\u003cbr\u003e\u003cstrong\u003eHow We Differ from the \"Industry Standard\": \u003c\/strong\u003eStandard commercial toothpastes often rely on a cocktail of harsh chemicals to achieve shelf-life and foam. Osmotonic is different.\u003cbr\u003e\u003cbr\u003e\u003cstrong\u003eNo Sodium Lauryl Sulphate (SLS): \u003c\/strong\u003eStandard pastes use SLS to create foam, but it can strip the protective mucosal lining and cause irritation. We use a gentle, low-foam formula that respects your soft tissue.\u003cbr\u003e\u003cstrong\u003eNo Titanium Dioxide:\u003c\/strong\u003e Often used just to make paste look white, these nanoparticles are unnecessary for health. We leave them out.\u003cbr\u003e\u003cstrong\u003eNo Parabens: \u003c\/strong\u003eWe avoid these synthetic preservatives which have raised safety concerns.\u003cbr\u003e\u003cstrong\u003eNo Triclosan or Alcohol: \u003c\/strong\u003eWe don't believe in \"nuking\" your oral microbiome. Our formula restores balance naturally without drying out your mouth or killing beneficial flora.\u003c\/p\u003e","brand":"Edel+White","offers":[{"title":"Default Title","offer_id":55038986748289,"sku":"100294","price":5.9,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0923\/3190\/1313\/files\/100-294-mainimage-2.jpg?v=1768822090"},{"product_id":"ew-gum75-care-forte-75ml","title":"EW-GUM75 Care Forte 75ml","description":"\u003cp\u003e\u003cstrong\u003eThe Science of \"Balanced Power\":\u003c\/strong\u003e\u003cbr\u003eFrom the perspective of our research scientists, Care Forte is a triumph of formulation balance. It is designed to be the \"Swiss Army Knife\" of oral hygiene.\u003cbr\u003e\u003cbr\u003e\u003cstrong\u003eThe Formula: \u003c\/strong\u003eWe combined Sodium Fluoride (1450 ppm) for robust cavity protection with soothing agents like Alpha-Bisabolol and Calcium Lactate. This creates a synergy where the toothpaste actively fights plaque and decay while simultaneously reducing gum inflammation and strengthening the soft tissues. Scientifically Proven: In comparative scientific studies (such as those published in Brazilian Oral Research), Care Forte demonstrated the lowest toxicity among adult toothpastes while maintaining exceptional cleaning power. Who is this for? This is the ideal choice for everyone—from health-conscious families to patients with irritated gums , gingivitis concerns, or those simply seeking a scientifically validated, high-performance daily toothpaste.\u003c\/p\u003e\n\u003ch3\u003eHere is exactly what is inside and why it benefits your functional health:\u003c\/h3\u003e\n\u003cp\u003e\u003cstrong\u003eAlpha-Bisabolol:\u003c\/strong\u003e A powerful natural compound found in chamomile. It acts as a potent anti-inflammatory and antioxidant, helping to strengthen your mouth's natural immune system and soothe irritation.\u003cbr\u003e\u003cbr\u003e\u003cstrong\u003eVitamin E (Tocopheryl Acetate): \u003c\/strong\u003eA vital antioxidant that \"mops up\" free radicals generated by inflammation. It helps reduce the swelling of gums and fights cavity-causing bacteria.\u003cbr\u003e\u003cbr\u003e\u003cstrong\u003eAluminium Lactate:\u003c\/strong\u003e An astringent agent that strengthens the gums, providing immediate comfort and fortifying the foundation that holds your teeth in place.\u003cbr\u003e\u003cbr\u003e\u003cstrong\u003eCalcium Lactate: \u003c\/strong\u003eWorks to tighten and refresh irritated gums, improving their overall health and structural integrity.\u003cbr\u003e\u003cbr\u003e\u003cstrong\u003eSodium Bicarbonate:\u003c\/strong\u003e A gentle cleaning agent that scrubs the enamel to remove surface stains for whiter-looking teeth while neutralizing plaque acids.\u003cbr\u003e\u003cbr\u003e\u003cstrong\u003eSodium Fluoride (1450 ppm):\u003c\/strong\u003e Provides bio-available fluoride to fortify teeth, making them more resistant to acid attacks and preventing tooth decay.\u003cbr\u003e\u003cbr\u003e\u003cstrong\u003eSilica:\u003c\/strong\u003e A hydrated abrasive that cleans effective without damaging enamel.\u003cbr\u003e\u003cbr\u003e\u003cstrong\u003eGluten-Free \u0026amp; Vegan:\u003c\/strong\u003e A clean, inclusive formula suitable for everyone.\u003c\/p\u003e\n\u003ch3\u003eHow We Differ from the \"Industry Standard\": \u003c\/h3\u003e\n\u003cp\u003eMany commercial toothpastes rely on aggressive chemicals that can irritate vulnerable tissues. Care Forte is different.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eLowest Toxicity: \u003c\/strong\u003eIn a study for Brazilian Oral Research testing the toxicity of five major toothpastes (including leading brands like Colgate Total 12 and Oral-B), Care Forte was shown to have the lowest toxicity of all adult toothpastes tested, making it the safest choice for your cells.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eNo Sodium Lauryl Sulphate (SLS):\u003c\/strong\u003e We avoid this harsh foaming agent which is known to strip the oral mucosa and cause aphthous ulcers. Our formula uses mild surfactants for a gentle, compact foam.\u003cbr\u003e\u003cstrong\u003eNo Titanium Dioxide:\u003c\/strong\u003e We do not use this controversial whitening pigment.\u003cbr\u003e\u003cstrong\u003eNo Parabens\u003c\/strong\u003e: We are free from these synthetic preservatives.\u003c\/p\u003e\n\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e","brand":"Edel+White","offers":[{"title":"Default Title","offer_id":55038987698561,"sku":"500510","price":5.5,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0923\/3190\/1313\/files\/500-510CareForte-b_27e1030f-1e5f-4d94-9a7c-3631b09b34a4.jpg?v=1768826228"},{"product_id":"ew-vsd-flosserbrush-ultrasoft","title":"EW-VSD Flosserbrush Ultrasoft","description":"\u003cp\u003e\u003cstrong\u003eYour Daily Ritual: \u003c\/strong\u003eHow to Use the UltraSoft Flosserbrush\u003cbr\u003e\u003cbr\u003eApproach your cleaning with gentleness. Position the UltraSoft brush head at a 45-degree angle against the tooth surface, aiming the Konex HD® bristles toward the gum line. \u003cbr\u003e\u003cbr\u003eUse small, soft, circular or \"jiggling\" motions right along the margin where the gum meets the tooth (the Bass technique). \u003cbr\u003eCrucially, apply no excess pressure, allowing the flexible handle to automatically manage force, protecting your gums from abrasion. \u003cbr\u003e\u003cbr\u003eFinish by sweeping the bristles away from the gums toward the biting surface (\"from red to white\"). Dedicate at least two minutes, twice a day, to this deliberate process\u003c\/p\u003e","brand":"Edel+White","offers":[{"title":"Default Title","offer_id":55038988648833,"sku":"100108K","price":5.5,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0923\/3190\/1313\/files\/100-108.jpg?v=1769527587"},{"product_id":"ew-sg9-viva-sonic-toothbrush","title":"EW-SG9 Viva, Sonic Toothbrush Nude","description":"\u003cp\u003e\u003cstrong\u003eProven Efficacy \u0026amp; The Tri-Head System:\u003c\/strong\u003e\u003cbr\u003eFrom the perspective of our research scientists, the Sonic Viva is not just a stylish accessory; it is a clinical instrument with validated power. Scientific testing confirms that this device delivers cleaning efficacy equivalent to the \"best in class\" competitors in the sonic market. Creating hydrodynamic waves that flush bacteria from deep interdental spaces. The Professional Toolkit: Unlike standard brushes that offer one generic head, the Viva includes three specialized tools:\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eKonex Dual Clean: \u003c\/strong\u003eOur signature head with Konex HD® bristles for gentle, deep cleaning of teeth and gums.\u003cbr\u003e\u003cbr\u003e\u003cstrong\u003eWhitening Head: \u003c\/strong\u003eFeatures specialized polishing bristles with embedded rubber balls to erase surface stains gently.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eTarget Head: \u003c\/strong\u003eA single-tuft \"sulcus\" brush designed for precision cleaning of niches, implants, and interdental spaces where standard brushes fail. Who is this for? It is the perfect choice for orthodontic patients, people with implants, or anyone seeking a scientifically backed, comprehensive clean without the bulk of a countertop station.\u003c\/p\u003e","brand":"Edelwhite_2.0","offers":[{"title":"Default Title","offer_id":55208702542209,"sku":"100175","price":59.0,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0923\/3190\/1313\/files\/viva-ascona-main.jpg?v=1769439552"},{"product_id":"ew-sg9-viva-sonic-toothbrush-blue","title":"EW-SG9 Viva, Sonic Toothbrush Blue","description":"\u003cp\u003e\u003cstrong\u003eProven Efficacy \u0026amp; The Tri-Head System:\u003c\/strong\u003e\u003cbr\u003eFrom the perspective of our research scientists, the Sonic Viva is not just a stylish accessory; it is a clinical instrument with validated power. Scientific testing confirms that this device delivers cleaning efficacy equivalent to the \"best in class\" competitors in the sonic market. Creating hydrodynamic waves that flush bacteria from deep interdental spaces. The Professional Toolkit: Unlike standard brushes that offer one generic head, the Viva includes three specialized tools:\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eKonex Dual Clean: \u003c\/strong\u003eOur signature head with Konex HD® bristles for gentle, deep cleaning of teeth and gums.\u003cbr\u003e\u003cbr\u003e\u003cstrong\u003eWhitening Head: \u003c\/strong\u003eFeatures specialized polishing bristles with embedded rubber balls to erase surface stains gently.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eTarget Head: \u003c\/strong\u003eA single-tuft \"sulcus\" brush designed for precision cleaning of niches, implants, and interdental spaces where standard brushes fail. Who is this for? It is the perfect choice for orthodontic patients, people with implants, or anyone seeking a scientifically backed, comprehensive clean without the bulk of a countertop station.\u003c\/p\u003e","brand":"Edelwhite_2.0","offers":[{"title":"Default Title","offer_id":55763775455617,"sku":"100170","price":59.0,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0923\/3190\/1313\/files\/viva-zurich-concrete.jpg?v=1769439938"},{"product_id":"ew-sg9-viva-sonic-toothbrush-yellow","title":"EW-SG9 Viva, Sonic Toothbrush Yellow","description":"\u003cp\u003e\u003cstrong\u003eProven Efficacy \u0026amp; The Tri-Head System:\u003c\/strong\u003e\u003cbr\u003eFrom the perspective of our research scientists, the Sonic Viva is not just a stylish accessory; it is a clinical instrument with validated power. Scientific testing confirms that this device delivers cleaning efficacy equivalent to the \"best in class\" competitors in the sonic market. 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